This is a fitness app.

This is a framework to help kids develop lifelong health habits.

Adopting online game design techniques, we helped New York City’s YMCA design an app that motivates, recognizes and rewards young people’s when they make physically active lifestyle choices.

Adopting online game design techniques, we helped New York City’s YMCA design an app that motivates, recognizes and rewards young people’s when they make physically active lifestyle choices.

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Our Role: User Experience Design, UI Design, Style Guide, Design Strategy, App Design.

ymcanyc.org

Adopting online game design techniques, we helped New York City’s YMCA design an app that motivates, recognizes and rewards young people’s when they make physically active lifestyle choices.

show more

Here's a teaser video from the program launch.

Studiofluid helped clarify product positioning, and led the user experience & user interface design. The final product is simple, intuitive and motivates young people to challenge themselves & their friends.

The program is currently under implementation at six Y branches (Bedford-Stuyvesant, Bronx, Harlem, Park Slope Armory, Prospect Park, and West Side), with the goal of having the program roll out citywide.

The app was designed specifically for the iPad and developed by WebDevStudios. Huge thanks to Credly for creating BadgeOS, the badge issuing platform, and the opportunity to collaborate on this project.

Our Role: User Experience Design, UI Design, Style Guide, Design Strategy, App Design.

ymcanyc.org